Overview

Stash Launcher is a customizable direct-to-consumer (D2C) distribution platform that enables you to deliver PC games directly to players on Windows and macOS. Built for developers who want complete control over their distribution, the launcher supports incremental updates, branded experiences, and seamless integration with your existing game ecosystem.

Highlights

• Custom branding: Fully customize the launcher based on your game-specific branding and design.
• Incremental updates: Automatically patch and deliver game updates to players, with smaller downloads.
• In-game purchases: Integrate Stash Pay directly in your game binary. The checkout experience stays consistent across your webshop and launcher.
• Community engagement: Create features like social hubs to foster player interaction and retention.
• Seamless management and deployment: Manage updates through Stash Studio or use the Stash CLI to automate deploys using your existing CI/CD pipeline.
• Multiple release channels: Set up separate channels for beta testing, QA, or gated access to specific builds. Control which players can access each version and manage staged rollouts with ease.

Use cases

Direct game distribution

Distribute your PC games directly to players without relying on third-party platforms. Maintain complete control over pricing, player relationships, and the download experience while reducing platform fees and restrictions.

Beta testing and release management

Create separate distribution channels for production, beta, and internal testing builds. Control who has access to specific versions and gather feedback from targeted user groups before wider releases.

Community hub integration

Transform your launcher into a community hub where players can connect, view leaderboards, access social features, and engage with your game ecosystem beyond just downloading and playing.